The U.S. Postal Service today announced the new Love Ribbons Forever Stamp is on sale today at usps.com and by phone at 800-782-6724. Stamps are arriving in Post Offices over the next few days and will be sold as soon as they are available.

Love is in the air from the U.S. Postal Service. (PRNewsFoto/U.S. Postal Service)

“We are excited to bring this colorful new stamp to our customers in time for them to mail their Valentine’s Day greeting cards and letters,” said Stamp Services Manager, Stephen Kearney. “We will continue selling the Garden of Love stamps too.” The official dedication ceremony for Love Ribbons will be heldFeb. 14 in Colorado Springs, CO.

Evoking images of romance and elegance, this year’s Love stamp features a graphic design of satin ribbons that spell out the word “Love” in a graceful, cursive script.

Like stamps, ribbons often adorn special packages to friends and family. Attached to floral arrangements, boxes of candy, and gifts of all kinds, ribbons beautify and embellish gestures of romance, friendship and caring. Silk, satin, taffeta and organdy ribbons often are used to enhance the beauty of bridal bouquets and invitations for weddings and other special celebrations for friends and loved ones.

Graphic designer Louise Fili worked with art director Derry Noyes on this stamp.

The Love Ribbons stamp is being issued as a Forever Stamp in self-adhesive sheets of 20. Forever stamps are always equal in value to the current First-Class Mail 1-ounce price. At the time of issuance, the Love Ribbons stamps are being sold at a price of 45 cents each, or $9 per sheet.